Virta & Sense Reply in partnership for the growth of Italian e-mobility

Virta, a provider of intelligent EV charging services, and Sense Reply,  the Reply Group company specialising in end-to-end solutions for the decarbonisation of the Energy & Utilities, Oil & Gas, Automotive, Transportation, and Infrastructure sectors, have signed an agreement to provide integrated fleet charging solutions and customised integration services in Italy.

By combining Virta's industry-leading charging platform with Sense Reply's expertise in IoT and AI-based solutions, the partnership will accelerate the adoption of electric mobility adoption in the Italian market, targeting utilities, gas stations and organisations expanding their e-mobility infrastructure.

This alliance unites Sense Reply's consolidated experience in developing and integrating e-mobility solutions with Virta's global platform for EV charging and energy management. Customers managing corporate fleets gain an integrated solution centralizing all EV charging data—from corporate locations to drivers' homes—including Virta's dedicated home solutions for fleets.

The Virta Hub platform APIs combined with Sense Reply's expertise enable seamless connection of existing charging infrastructure and ERP/CRM systems with driver consumption data.

Joint offering for the Italian market

Virta and Sense Reply will jointly deliver integrated e-mobility solutions meeting all client requirements. Virta provides its software platform managing over 120,000 charging points in 36 countries, with roaming access to over 620,000 charging points in more than 65 countries. Sense Reply contributes its expertise in e-mobility ecosystem integration and AI-based charging solutions.

Andrea Ranchino, Partner at Sense Reply, stated:

"The collaboration with Virta represents an important step in supporting the growth of electric mobility in Italy. By combining our experience in developing connected and data-driven systems with Virta’s established platform, we can help companies manage their charging infrastructure more efficiently and integrate it into their broader digital and sustainability strategies. This collaboration enables us to offer practical, scalable solutions that accelerate the transition toward smarter and more sustainable fleet management. "

The partnership addresses the growing demand for intelligent, scalable charging infrastructure across Italian cities and supports decarbonization goals in the transportation sector.

Combining expertise for market leadership

Sense Reply brings AI and IoT-powered solutions that analyze data from charging stations, vehicles, users, and energy assets, delivering automated decisions, operational optimization, and predictive insights—designed for customers preferring a "make" approach.

Virta contributes its comprehensive digital platform enabling automated payments, roaming across 620,000+ charging points in 65+ countries, fleet management tools, and 24/7 support. The Virta Hub supports over 450 charger models with advanced energy management capabilities—targeting customers preferring a "buy" solution.

Edouard Marciano, Sales Director, Italy at Virta, said:

"We are pleased to welcome Sense Reply as a strategic partner for the Italian market. Through this partnership, our customers will benefit from Sense Reply's expertise in integration and project management, applied to the implementation and integration of Virta Hub platform and Virta's energy management services. This local alliance will strengthen our respective market positions and offer our customers a robust and sustainable solution with an exceptionally high level of service."

The collaboration targets Fleet Management, E-Mobility Operators, Charge Point Operators, Utilities and Telecommunications in the logistics, transportation and enterprise fleet sectors.

About Sense Reply

Sense Reply is the Reply Group company specializing in end-to-end solutions for the decarbonization of the Energy & Utilities, Oil & Gas, Automotive, Telecommunications, Smart Cities, Transportation and Infrastructure sectors. Leveraging the power of IoT and AI technologies, Sense Reply supports market-leading companies operating in these sectors in transforming business models, processes, and enterprise architectures toward the energy transition by enabling Things-to-things, Human-to-things, and AI-to-things models.

https://www.reply.com/sense-reply/en

About Virta

Virta, based in Helsinki, is a technology company accelerating the transition to electric mobility by making charging profitable and integrating electric vehicles into low-carbon energy systems. Virta's platform provides EV charging and end-to-end energy management, including network and operations management, pricing, payment and billing, driver and fleet services, roaming, load management, and virtual power plant (VPP) capabilities.

The Virta EV Charging & Energy platform manages more than 120,000 charging points in 36 countries in Europe and Southeast Asia for more than 1,000 charging point companies, ranging from utilities, fuel retail, commercial real estate, and automotive.

Virta holds 40 patent families focused on energy management, including Vehicle-to-Grid (V2G) technology, which is critical to the future of connected energy and mobility.

Virta has appeared on the Financial Times' FT1000 list of Europe's fastest-growing companies for six consecutive years, and has been recognised as a European champion of long-term growth for 2014-2024. TIME Magazine and Statista also named Virta one of the World's Best GreenTech Companies 2025.

https://www.virta.global/